With over 35 years of experience, Recorra is trusted by thousands of businesses to lead the way in recycling and sustainability. As a forward-thinking organisation with strong eco-conscious values, they wanted to create a digital platform that would showcase their achievements, demonstrate the benefits of their sustainable approach, and provide a stronger connection between their brand values and commercial offering.
Recorra strengthens its sustainability story with a new digital presence
OVERVIEW
THE CHALLENGE
Despite a long-standing reputation in the recycling and sustainability sector, Recorra felt their story wasn’t being communicated strongly enough online. They needed a landing page that went beyond listing achievements, instead making it easy for prospects to understand how these successes translated into real value for them.
The page also had to do more than inform. It needed to engage, inspire action, and generate qualified leads for the sales team.
THE SOLUTION
Working closely with Recorra, our team designed a dedicated sustainability-led landing page. The page was structured to tell a clear story, highlighting Recorra’s Weaver Accreditation and explaining the end-user benefits of this recognition in a way that was relatable and practical.
To bridge the gap between sustainability messaging and product offering, a dynamic carousel was built into the page, showcasing key products alongside their environmental credentials. A contact form was also integrated to capture interest and turn it into valuable leads for the sales team.
THE RESULT
The new landing page gave Recorra a powerful platform to bring their sustainability story to life.
- Their achievements are now presented in a clear, engaging way that resonates with prospects.
- The alignment between brand values and product offering has been strengthened, reinforcing their position as a progressive, eco-conscious supplier.
- The inclusion of interactive elements and a contact form has provided more opportunities for the sales team to convert interest into action.
By investing in a refreshed digital presence, Recorra has a tool that not only communicates their values but also supports growth by turning engagement into results.
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